Browsify Blog
Get the latest security updates, optimization guides, and tips from the Browsify team.
shopify fraud prevention
5 Signs Your Facebook Pixel Is Polluted by Fake Orders
Your Facebook (Meta) ads used to work. Cost per acquisition was stable. ROAS was healthy. Then, gradually, performance started slipping higher CPAs, lower conversion rates, worse audience quality. You changed your creatives. You tested new audiences. You increased your budget. Nothing helped. The problem might not be your ads. It might be your pixel. When fake orders fire purchase events on your Meta Pixel, the algorithm starts optimizing toward fraudster profiles instead of real buyers. This is pixel pollution and it's more common than most Shopify merchants realize. Here are five signs it's happening to you.
shopify fraud prevention
How Fake Orders Pollute Your Ad Pixels And How to Fix It
How Fake Orders Pollute Your Ad Pixels And How to Fix It A Browsify guide for Shopify merchants running paid ads on Meta, Google, and TikTok.
shopify fraud prevention
Understanding Risk Scores: How Fraud Detection Actually Works
Understanding Risk Scores: How Fraud Detection Actually Works A plain-English guide to fraud risk scores for store owners what the 0–100 number means, how it's calculated from dozens of signals, and how to tune your block threshold without rejecting real customers.
shopify fraud prevention
Shopify's Built-In Fraud Tools vs. Dedicated Apps: What You Actually Need
Shopify's Built-In Fraud Tools vs. Dedicated Apps: What You Actually Need Shopify ships real fraud-prevention tools for free so do you actually need a dedicated app? Here's an honest breakdown of what the built-in stack covers, where it stops, and when a third-party app is worth it.
shopify security
How to Stop Content Scraping and Protect Your Product Pages
How to Stop Content Scraping and Protect Your Product Pages Competitors and bots scrape product images, descriptions, and prices every day. Here's what content scraping is, what you can realistically prevent, and how to protect your product pages without breaking the experience for real shoppers.
shopify fraud prevention
How to Automate Fraud Prevention on Shopify (Without Blocking Real Customers)
How to Automate Fraud Prevention on Shopify (Without Blocking Real Customers) Manual fraud review doesn't scale but careless automation blocks good customers. Here's how to automate fraud prevention on Shopify the right way: catch the obvious threats, escalate the gray area, and keep checkout smooth for real shoppers.
shopify fraud prevention
Best Practices for Setting Fraud Thresholds to Avoid False Declines
Best Practices for Setting Fraud Thresholds to Avoid False Declines Set your fraud threshold too tight and you reject good customers; too loose and fraud slips through. Here's how to tune your fraud threshold to minimize false declines while still stopping real fraud with the one metric most stores never track.
shopify fraud prevention
Browser Fingerprinting and Visitor ID: Tracking Repeat Offenders
Browser Fingerprinting and Visitor ID: Tracking Repeat Offenders How browser fingerprinting and Visitor ID let a store recognize the same bad actor even after they clear cookies or switch accounts and how to use it for fraud prevention without crossing privacy lines.
chargeback prevention
How to Keep Your Payment Processor From Freezing Your Dropshipping Account
How to Keep Your Payment Processor From Freezing Your Dropshipping Account A frozen payment account can stop a dropshipping business overnight. Learn why processors freeze accounts, the chargeback thresholds that trigger it, and how to stay safely below the line.